Seasons After Find Success With Satellite Radio
These days, bands find a following by any means necessary. For a lot of new acts, that means online guerilla marketing. For others, the tried and true method of radio play actually works. For Seasons After, radio was the ticket to a whole new world.
“It’s been great for us being on Octane and Liquid Metal,” says Seasons After bassist Michael Byers of gaining airplay on Sirius and XM satellite radio. “They were one of the first to pick us up. Of course the album just came out, so there’s a lot of stuff going on daily at this point. At Sirius, for Liquid Metal and Octane, they liked [the album], started playing it and it’s been great.”
Seasons After is the classic example of a baby band, only officially together since the end of 2006. Still, the five guys that comprise Seasons After started working on songs immediately and were quickly able to nail down tunes for their debut ‘Through Tomorrow.’ Both Sirius and XM liked what they heard and put the single ‘Cry Little Sister’ into heavy rotation. The band is also forcing their hand when it comes to radio play, asking fans to request their songs on the satellite stations via special online widgets.
In addition to radio play, Seasons After has also enjoyed early success by inking an exclusive deal with Best Buy. “I was kind of blown away to find out we were going to even be in Best Buy,” Byers admits excitedly. “I guess whoever heard the album, likes it that much!”
Seasons After was recently named an official Jägermeister band.