Metallica’s Lars Ulrich Announces Apple Beats 1 Radio Show ‘It’s Electric!’
Make some room Corey Taylor, you’ve got some company! Metallica‘s Lars Ulrich is the latest rocker to move into the online radio arena, inking a deal to host It’s Electric, his new show for Apple Music’s Beats 1.
The first show will hit the airwaves this Sunday (May 7) at 6PM ET/3PM PT. A trailer for the show with Ulrich discussing it can be viewed above. The drummer says, “[This is] my 16-year-old self’s wet dream: doing a radio show to a worldwide audience.”
He continues, “We go all over the world — we look at international bands for an international audience. I’m gonna play you lots of really cool music by mostly bands you don’t know; a lot of bands I’ve just been introduced to. We don’t believe in boundaries, and we’re open to everything. I have some guests call in on the phone, and they promise me I’m gonna have this show every week.”
According to Metallica’s announcement of the show, It’s Electric will include “music that motivates Lars, as well as interviews with artists who inspire him … all wrapped up in some magnificent mindless banter reminiscent of the good ‘ole Lars babble. Each week Lars focuses on music that you may not have heard, occasionally throwing in a deep track, but the key word is great music and great music is not genre specific. Expect lots of musical variation and tall tales from the road along with the occasional reflection on life as we know it.”
On the debut episode, Ulrich offers some stories from the road and chats with Iggy Pop about their collaborative performance in Mexico City earlier this year.
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